Basic Welcome Sequence Training
Watch me create a welcome sequence from scratch,
answering questions as I go.

What You Get:

A 2-hour training — broken into 10 videos — in which Tammi constructs a three-email welcome sequence from start to finish, taking questions as she went.
→ NOTE: This is a recording of a live training that was presented on April 1, 2023.
→ Topics covered: Forms, groups, automation triggers, conditionals, email setup, email design, email content, engagement, segments, custom unsubscribes.

A 30-minute recording — broken into 3 videos — of the additional Q&A after the training

Transcripts of the training video and Q&A

The chat transcript

BONUS: The "3 Ws & an H" framework to help you write your own welcome sequence (blerksheets!)

BONUS: Subject line tips to make sure your welcome emails get opened

Optional Add-on:

Welcome Sequence Sample Emails - $19

Special one-time offer, only $19!
Download a three-email sample welcome sequence — 5 different versions, specifically customized for some of the most popular genres!

If you are a member of Emails on Autopilot, you already have these emails. 

This will add $19 to your total.
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 Payment Options:

You will not be charged for this purchase, but if you choose to make an optional purchase later, this card info will be used to complete that transaction!

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Hi there!
I'm Tammi, and I'm the Newsletter Ninja who translates all that marketing BS into strategies that actually work for authors.

Welcome sequences can be tricky, but they don't have to be. Your welcome to your readers should connect with them in the most obvious way possible: through your shared love of books. 

This training will show you how.
  • How long is the training?
    The main training was about 2 hours long, and alternates between the sequence setup and answering spontaneous questions. We've broken that down for you into 10 videos. There was also a 40-minute Q&A session after the sequence setup was over.
  • Is the training suitable for beginner or advanced authors?
    This is most suitable for someone who doesn't currently have a welcome sequence, or someone who's having problems with their existing welcome sequence not working as expected. More advanced authors will probably find this too simple.
  • Was this really live?
    YES. There is nothing I hate more than fake-live webinars. The motto here at Ninja HQ is "Warts and all!" so I was on camera the whole time, answering live questions and even making some mistakes. To quote my late grandmother: "If I can't be a role model, Lord, at least let me serve as a warning."
  • Total payment
  • 1xBasic Welcome Sequence Training$39

All prices in USD